Cheetah Mobile and Tencent Continue to Expand Strategic Cooperation Agreement Driven by Increasing Mobile Ad Demand

Nov 5, 2015

BEIJING, Nov. 5, 2015 /PRNewswire/ -- Cheetah Mobile Inc. (NYSE: CMCM) ("Cheetah Mobile" or the "Company"), a leading mobile internet company that provides mission critical applications to help make the internet and mobile experience speedier, simpler, and safer for users worldwide, today announced it has entered into a supplemental agreement with Shenzhen Tencent Computer Systems Company Limited ("Tencent Shenzhen"), a subsidiary of Tencent Holdings Limited ("Tencent"), which increases the annual cap for promotional services fees payable by Tencent and its subsidiaries and associates to Cheetah Mobile for the year ending  December 31, 2015.

For the first nine months of 2015, the historical transaction amount for the promotion services fees payable by Tencent to Cheetah Mobile was RMB211 million.  As demand for Cheetah Mobile's mobile advertising services on the Tencent Guang Dian Tong ("GDT") advertising platform continues to grow, it is expected that the promotion service fees payable by Tencent to Cheetah Mobile will increase accordingly. Under the new supplemental agreement, the annual cap for the year ending December 31, 2015 has further increased from RMB250 million to RMB340 million. Aside from the aforementioned revision, all existing terms and conditions under the original Strategic Cooperation Agreement (as described in "Background Information" below) remain unchanged.

The Company has confirmed that, up to the date of this announcement, the transaction amount for the promotion services fees payable by Tencent to Cheetah Mobile has not exceeded the annual cap for the year ending 31 December 2015, i.e., RMB250 million.

Mr. Sheng Fu, Cheetah Mobile's Chief Executive Officer, stated, "We are delighted to see our strong partnership with Tencent further expand, especially the growing demand for our mobile advertising services on the GDT ad platform.   Our partnership with GDT has helped us extend our advertiser reach and monetization capabilities in China by allowing advertisers to place their ads on our mobile apps through GDT's ad platform. It is truly a win-win situation for advertisers, GDT and Cheetah Mobile. Looking ahead, we remain committed to working with our partners worldwide and delivering some of the best mobile ad solutions available to advertisers. We are confident that our large and growing global user base will benefit our partners and advertisers, while enabling us to become a leading global mobile advertising platform."

Background Information

On December 27, 2013, Cheetah Mobile and Tencent Shenzhen initially entered into a Strategic Cooperation Agreement, which was amended on July 31, 2014, January 30, 2015 and June 30, 2015. Pursuant to the agreement, Cheetah Mobile would, through its PC and mobile products and platforms (including licensed products and platforms), provide various forms of promotional services to Tencent for various types of products. Under the amendment on June 30, 2015, the annual caps with respect to the fees payable by Tencent to Cheetah for the years ending 2015 were increased to RMB 250 million.

Additionally, on January 30, 2015, Cheetah Mobile and Tencent expanded scope of strategic cooperation agreement, pursuant to which Tencent agrees to provide promotional services to Cheetah Mobile, subject to an annual cap of RMB100 million for the year ended December 31, 2015.

About Cheetah Mobile Inc.

Cheetah Mobile is a leading mobile internet company. The Company aims to provide the best apps for mobile users worldwide, while building a leading global mobile ad platform for advertisers. Cheetah Mobile had approximately 494 million mobile monthly active users in June 2015. Its mission critical applications, including Clean Master, CM Security, Battery Doctor and Duba Anti-virus, help make the internet and mobile experience speedier, simpler, and safer for users worldwide. Cheetah Mobile is the publisher of Clean Master, the #1 mobile app in the Google Play Tools category worldwide by monthly downloads in June 2015, according to App Annie

The Company also provides various platform products such as, Cheetah browser, game centers, and mobile app stores to provide multiple user traffic entry points and global content distribution channels for its business partners.

Safe Harbor Statements

This press release contains forward-looking statements.  These statements, including management quotes and business outlook, constitute forward-looking statements under the U.S. Private Securities Litigation Reform Act of 1995.  These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements.  Such statements involve certain risks and uncertainties that could cause actual results to differ materially from those expressed or implied in the forward-looking statements.  These forward-looking statements include, but are not limited to, statements about: Cheetah Mobile's growth strategies; Cheetah Mobile's ability to retain and increase its user base and expand its product and service offerings; Cheetah Mobile's ability to monetize its platform; Cheetah Mobile's future business development, financial condition and results of operations; competition from companies in a number of industries including internet companies that provide online marketing services and internet value-added services; expected changes in Cheetah Mobile's revenues and certain cost or expense items; and general economic and business condition globally and in China. Further information regarding these and other risks is included in Cheetah Mobile's filings with the U.S. Securities and Exchange Commission. Cheetah Mobile does not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under applicable law.

Investor Relations Contact

Cheetah Mobile Inc.
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Tel: +86 10 6292 7779

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SOURCE Cheetah Mobile